Account + billing

White-label & Custom Domain

5 min readwhite-label-custom-domain

Give your clients a fully branded dashboard on your own subdomain. Step-by-step DNS setup.

The Agency plan lets you point your own subdomain at FlowMaticX so your clients see your brand — your logo, your name, your colours — everywhere. FlowMaticX is completely invisible to them.

What changes on a custom domain
ElementFlowMaticX defaultYour custom domain
Login pageFlowMaticX logo + coral themeYour logo, name, brand colour
Sidebar logo"FlowMaticX"Your agency name / logo
Dashboard URLapp.flowmaticx.comapp.youragency.com
Step 1 — Open the White-label settings

Go to White-label in the left sidebar (under the Account section, below Settings and Billing). This page is where you configure your domain and branding.

Step 2 — Enter your subdomain

Type the subdomain you want to use. Use a subdomain, not a bare domain:

  • app.youragency.com
  • crm.acmedigital.co.uk
  • youragency.com (bare domain — use a subdomain instead)

Click Save. The system generates a unique verification token for you.

Step 3 — Add a CNAME record in your DNS

Log in to wherever you manage your domain's DNS (Cloudflare, Namecheap, GoDaddy, etc.) and add:

TypeName / HostValueTTL
CNAMEapp (or whatever subdomain prefix you chose)flowmaticx.comAuto

> Cloudflare users: set the proxy status to DNS only (grey cloud) initially. Once verified, you can enable the proxy if you wish.

Step 4 — Add a TXT record to verify ownership

Still in your DNS settings, add a second record:

TypeName / HostValue
TXTapp.youragency.com (the full subdomain)fmx-verify=xxxxxxxxxxxxxxxx (the token shown in the White-label page)

The token is unique to your workspace. Copy it exactly from the settings page using the copy button.

Step 5 — Click "Verify domain"

Back in FlowMaticX, click the Verify domain button. The system does a live DNS TXT lookup. If the record is found, the domain turns green and your white-label is active immediately.

> DNS propagation: new TXT records usually propagate in 5–30 minutes on Cloudflare. On other registrars it can take up to 48 hours. If verification fails, wait a bit and try again.

Step 6 — Configure your branding

Once verified, fill in the Brand Identity section:

  • Agency / brand name — shown in the sidebar and on the login page in place of "FlowMaticX"
  • Brand colour — used for the login page accent gradient. Pick your primary brand colour.
  • Logo URL — link to your logo image (SVG or PNG, min 100px tall). Host it on your website or any public CDN.

Click Save branding — changes appear instantly.

Step 7 — Share the link with your clients

Send your clients https://app.youragency.com (or whatever subdomain you configured). They'll see your brand on the login screen, sign in, and land in their workspace — FlowMaticX never appears.

SSL / HTTPS

SSL is handled automatically via Cloudflare on the FlowMaticX side. You do not need to configure any certificates. The connection is secure as soon as the CNAME resolves.

Troubleshooting

"TXT record not found" after clicking Verify
DNS hasn't propagated yet. Wait 10–30 minutes and try again. On Cloudflare it's usually under 5 minutes.

Clients see a certificate error
The CNAME hasn't fully propagated yet. Give it up to 30 minutes after the DNS change.

Login page still shows FlowMaticX branding
Make sure the domain status is showing as Verified (green tick) in the White-label settings. Unverified domains fall back to the default branding.

I need to change the subdomain
Type the new subdomain in the Domain field and click Save. A new verification token is generated — you'll need to update your DNS TXT record and verify again.

Can I use a root domain (youragency.com) instead of a subdomain?
Not directly — CNAME records cannot be set on root domains. Use a subdomain like app.youragency.com or portal.youragency.com instead. If you use Cloudflare, CNAME Flattening lets root domains work via CNAME but this is a DNS provider feature, not something FlowMaticX controls.